INFRANODE

Context and challenge

An infrastructure company needs an identity that feels clear and professional on both small digital applications and large signage.

My role

I developed the identity from the symbol and grid to typography and usage examples in small and large formats.

Creative concept

A modular identity combines industrial precision with scalability from small digital icons to large signage.

Design strategy and decisions

A modular symbol and grid make the identity suitable for small digital applications and large signage, with a limited palette and clear typographic hierarchy.

Outcome and deliverables

The modular system maintains the same identity from small digital formats to large signage without losing clarity.