Concept project, Graphic design
KONGSBERG
Visual concept for a Norwegian industrial brand using structured grids, restrained colour and technical imagery.
View on Behance
Context and challenge
I present the project to show how extensive technical company information can gain a clear visual hierarchy in presentations, catalogues and other applications.
My role
I developed the graphic direction, grid, typography, image use and examples of presentation and catalogue layouts.
Creative concept
Technical content is organised through disciplined grids, image priority and typographic levels suited to information-heavy formats.
Design strategy and decisions
Precise grids, controlled typography and technical imagery make information easier to scan while keeping an industrial character.
Outcome and deliverables
The direction shows how extensive technical content can be organised clearly in presentations, catalogues and other formats.
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CONTACT
Working on something similar?
design@samthomas.noKrigsjåveien, 5163 Bergen, Norway