LumaTech Innovations Logo Design

Context and challenge

A technology brand needs a symbol clear enough to work as both a small favicon and on larger applications.

My role

I worked from sketches and a grid to a finished symbol tested at both small and large sizes.

Creative concept

The logo is evaluated as a scalable symbol, with favicon legibility as important as large-format presentation.

Design strategy and decisions

Sketches, grid construction and testing at small sizes were used to develop a symbol that works as a favicon and in larger applications.

Outcome and deliverables

The symbol is constructed and tested to remain recognisable at very small sizes and in larger applications.